This was the first time that the client opted for a space only stand instead of a shell scheme, so needed guidance on how best to approach their new bespoke stand. They wanted a clean and fresh-looking stand, with an ‘enclosed but involved’ meeting area.
Our creative designers came up with the solution of having a raw timber canopy feature to act as a semi-private meeting area, and the seamless banner wrap to the back walling kept the stand looking neat and tidy.
For extra brand impact, we added in a 3D logo to the back wall as well.
View our video here to see the overall process:
“We worked with MxL on our stand for the E-commerce Expo at Olympia. The MxL team were great from day 1: working with us to get our stand design exactly as we wanted, providing clear instruction on everything they needed from us and getting the stand built quickly and to a very high standard. On the day when we had minor issues they were also very quick to help out. The finished result was great and I couldn’t recommend them enough.”