News

How to Incentivise Trade Show Staff Posted on 30/04/2019

When you’re exhibiting at a trade show, you need to make every second count. You will be competing for attention against dozens of rival companies, and even if you’ve created an amazing exhibition stand that’s brought people over to have a look, your staff still need to engage... read more

Top Tips for Exhibiting Abroad Posted on 16/04/2019

The world as we know it is getting smaller and smaller. Not literally of course, but these days we are able to reach and communicate with global audiences much quicker and easier than we could ever before. There are less barriers and that means, if your product or service has universal appeal,... read more

We came, we saw, we Confexed Posted on 29/03/2019

If you read our last blog or was fortunate enough to have visited the show itself, you’ll know MxL had its very own exhibition stand at International Confex this year. The trade show, which is the place to network and find inspiration for anyone in the events industry, took place at... read more

Five Top Tips to maximise the impact of your exhibition stand Posted on 14/03/2019

When you take a stand at an exhibition or trade show, the idea is to reach as many potential buyers or suppliers as possible. Growing your business organically can be a slow process, so the idea of investing in an exhibition is to make more contacts in one or two days than you ever would in the... read more